Interviews - March 2010

Quotes from Notables

Cooper Munroe Talks About the New Age of Working With Mom Bloggers

Cooper Munroe and Emily McKhann, creators of The Motherhood and long-time PR professionals, have added unique blogger campaigns into the creative mix of their social network. Since the beginning of the year, they have launched integrated campaigns with Verizon Wireless, Tropicana, the National Wildlife Federation, and the National Cattlemen's Beef Association, and are currently working on national campaigns set to launch this spring. Read more.

For me blogging in a niche means I've made close friends with other bloggers with the same interests and passions. I can refer to them when I have to, I become inspired by them and learn from their expertise in the niche. When you blog in a niche I feel it is critical not to look at the others in your niche as competition but to become friends with them and to collaborate, partner and help one another."